The motivational change might act as a trigger for frequent festival attendance, or for a desire to participate in festivals more often. Kinnunen, M., Luonila, M. and Honkanen, A. 3, pp. on two sectors: "Media and Technology", updated 6, pp. ", Statista, Largest music festivals in the United Kingdom in 2019, by audience capacity Statista, https://www.statista.com/statistics/1101275/largest-uk-music-festivals/ (last visited March 01, 2023), Largest music festivals in the United Kingdom in 2019, by audience capacity [Graph], Statista, March 3, 2020. 270-283. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 30 No. Free access. The ideal entry-level account for individual users. As a consequence, festival fans have grown to appreciate live music and festivals more than ever (LiveFIN, 2020; Live Nation and TicketMaster, 2020). Memphis Grizzly fans attend an NBA playoff game . 3, pp. Overall, the. Kinnunen, M., Homi, H. and Honkanen, A. Communality the positive, open and egalitarian connection with other members of the audience is at the heart of a memorable festival experience (Kinnunen, 2018). Getz, D. and Andersson, T.D. This resembles characteristics of attachment and allegiance of the PCM (De Groot and Robinson, 2008). At the personal level, emotions and identity building are the most important aspects (Hill, 2016), whereas the collective level embodies social (shared) identity, demonstrated in a sense of unity and belonging with other fans (Cavicchi, 1998; Reysen et al., 2017). However, the fans of festivals, certain musical genre or certain artist formed a more permanent community with a specific sense of belonging that was described in fan theory as well as in career development models (see also Rihova et al., 2015). SXSW FESTIVALS: FILM & COMEDY SXSW FESTIVALS 155 World Premieres . Statista. 2 No. (Eds), Consumer Tribes, Elsevier, Amsterdam, pp. The difference was statistically significant (2=8.77, p=0.003). In the U.S., over the past five years consumer spending on live entertainment has grown 7% annually, providing strong structural tailwinds to drive increased demand for concerts globally. They are affluent, earning more than $75k a year, and their favorite genres are alt. The 2019 conference was based on the theme of 'Non-Communicable Diseases: A Crisis in Slow Motion', where delegates were given the . 251-268. %PDF-1.7 % Thus, fans' performance (Duffett, 2013, p. 28) was part of the festival product, their behavior improved the product and consciously co-created the positive festival atmosphere. ", Elevent, Share of attendees at selected leading festivals and events in Canada as of December 2019 Statista, https://www.statista.com/statistics/1139010/festival-and-events-attendance-canada/ (last visited March 01, 2023), Share of attendees at selected leading festivals and events in Canada as of December 2019 [Graph], Elevent, July 10, 2020. Pitts, S.E. (2015), Visitor discourses on experiences: reasons for festival success and failure, International Journal of Event and Festival Management, Vol. The artist fandom was demonstrated by being in the front row and taking photos of their idols. 3, pp. 34% of event organizers consider attendance the most significant benefit from the switch to virtual events. 175-188. Sleeping in a tent for days to catch a glimpse of Beyonc making history at Coachella. A suitable candidate for this is metal music, since it is exceptionally popular in Finland, metal fans are very loyal festival attendees (Kinnunen et al., 2019a), and there are several festivals that concentrate on metal music. and McCarty, M. (2014), The function of shared affect in groups, in von Scheve, C. and Salmela, M. (Eds), Collective Emotions: Perspectives from Psychology, Philosophy, and Sociology, Oxford University Press, Oxford, pp. Overall, Mintel estimates the value of the UK music festivals and concerts market to be worth just over 2.6 billion in 2019, up from 2.46 billion in 2018. Attendance rates for people aged 15 and over living in greater capital cities were higher when compared with people living in other regions of Australia. ,"5g},:=S'mB3^x9Kw.OtQjY~eVn}]8%Qzo|VQ:#y|/lqSBXf~|{[ZCZFYZZzEGGPFAAAD( $@r` % @`/P*A The features and practices of festival fandom and career development were studied using a qualitative approach with interview data. Please note that the code must be integrated into the HTML code (not only the text) for WordPress pages and other CMS sites. 423-441. [3] Summerfest, which sees between 750,000 and 850,000 people each year over the course of its nearly two-week run, has billed itself as the worlds largest music festival (though the current record actually belongs to Austrias Donauinselfest, which had more than 3 million attendees in 2015). 1, pp. 1 SXSW provides yearly reports covering Conference and Festivals Demographics, Event Statistics, and the Economic Impact Analysis. ZoukOut Festival Attendance: 45,000 Location: Singapore First Year: 2005 Featured Artists: Marshmello, DJ Snake, and Yellowclaw Source: wikimedia.org They were also aware that their behaviour influenced other attendees and that they were co-creating the social festival atmosphere. 8 No. As streaming becomes one of the most popular ways to listen to music, sales of tickets and merchandise make up the bulk of fans expenditures on music. 19 No. The "Big Day Out" music festival, for instance, was attended by more than 300,000 . Vroomen, L. (2002), This Woman's Work: Kate Bush, Female Fans and Practices of Distinction, University of Warwick, Coventry. Use is, however, only permitted with 16-20. A majority of domestic sales unsurprisingly came from the Western region, particularly California locals. There were some changes in motivations found in the participation data collected; mostly this was related to motives like the search for novelty. You only have access to basic statistics. (2012) regarding event travel career influence behavior. Los Angeles, California, United States. AEG Live has helped to produce Coachella, Firefly and Stagecoach through ownership of the promoter Goldenvoice. Lollapalooza has seen an international audience from an average of 15 countries, while the CMA Music Festival brings in fans from four outside nations. During the pandemic . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. High attendance in music festivals, in turn, was a manifestation of festival fandom. Antti Honkanen is Director of the Multidimensional Tourism Institute (University of Lapland). 3 No. Statista assumes no In fandom studies, a specific code of conduct might be related to fan practices, as in the case of football fans (Jones, 2000; Kossakowski, 2017). liability for the information given being complete or correct. N3C1,%8Q(Vp. The study uses a mixed methods research approach and employs two theoretical frameworks: theories of career development and fandom. The mechanics that drove music festivals to becoming top earners have a lot to do with the effects of modern life, Chirinos says. Our findings show that frequent music festival attendance is festival fandom and career development that are heavily intertwined in motives and practices, as summarized in Figure 1. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Getz and Andersson (2010, 2020) argued that progress in an event career is first and foremost dependent on the level of involvement. (2010), The event-tourist career trajectory: a study of high-involvement amateur distance runners, Scandinavian Journal of Hospitality and Tourism, Vol. 23 No. Here's State of Play: Festivals 2019. 0000001197 00000 n People who attend theatre or comedy performances are 26% more likely to report very good or excellent health, even taking into account socio-economic factors. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. This means that live music is an essential part of a frequent festivalgoer's life, like for Tiina who summarizes that I see the Finnish musical scene (laugh) so that the summer is predominantly the festival season and the winter is the time for club gigs and concerts. (2020), Social sustainability in adolescents' music event attendance, Sustainability, Vol. Then they heard us speaking [Finnish] and we got acquainted since we let them into our camp. Location: Del Mar, California. Month Held: September. Getz, D. and Patterson, I. Accessed March 01, 2023. https://www.statista.com/statistics/1101275/largest-uk-music-festivals/, Statista. Gardner, 2004). The Tortuga Music Festival continues through Sunday. In, Statista. Using several examples, our study demonstrates the importance of social dimensions in music festival attendance, revealing the role of the frequent festivalgoers as important and potential actors in the production processes of festivals and the development activities in the networked production contexts. (1983), Inferring travel motivation from travelers' experiences, Journal of Travel Research, Vol. [Amount of festival visits 2019], available at: The psychological continuum model: a conceptual framework for understanding an individual's psychological connection to sport, The portable community: mobility and modernization in bluegrass festival life, Event Studies: Theory, Research and Policy for Planned Events, Event tourism: definition, evolution, and research, The event-tourist career trajectory: a study of high-involvement amateur distance runners, Scandinavian Journal of Hospitality and Tourism, Testing the event travel career trajectory in multiple participation sports, Serious sport tourism and event travel careers, Social worlds as a framework for event and travel careers, Beyond member-checking: a dialogic approach to the research interview, International Journal of Research and Method in Education, Imprinting, incubation and intensification: factors contributing to fan club formation and continuance, Gender, Metal and the Media: Women Fans and the Gendered Experience of Music, Mixed methods in international business research: a value-added perspective, A model of serious leisure identification: the case of football fandom, What's my scene: festival fandom and the application of the big day out stage, Collective Emotions: Perspectives from Psychology, Philosophy, and Sociology, Serious Leisure, Participation and Experience in Tourism: Authenticity and Ritual in a Renaissance Festival, Total Festival Experience: A Mixed Methods Research Approach to Consumer Experiences in Finnish Cultural Festivals, Visitor discourses on experiences: reasons for festival success and failure, Festivaalibarometri 2018: Yleiskatsaus ja olennaisimmat muutokset 20142018 [Festival Barometer 2018: Overview and Biggest Changes in 20142018], Social sustainability in adolescents' music event attendance, Festivals in Focus: Contemporary European Case-Studies and Perspectives, Where are the hooligans? 403-428. As a Premium user you get access to the detailed source references and background information about this statistic. (Mean ratings on a 0-4 scale, where 0 = Experienced the benefit . Luonila, M., Suomi, K. and Lepist, T. (2019), Unraveling mechanisms of value cocreation in festivals, Event Management, Vol. Taylor Swift's Reputation Stadium Tour is the highest-grossing tour in the US and North American history, grossing $266.1 million. Hence, the idol was not the object for fanaticism or social contact, but it created the circumstances and atmosphere that facilitated the sense of belonging between the members of the audience. Nonetheless, its approximately two million visitors in 2019 granted it a sizable margin to the roughly 750,000 festival fans visiting Polish Pol'and'Rock festival in 2019. Big Performer: Ziggy Marley. Creating a stir: the role of word of mouth in reputation management in the context of festivals, Unraveling mechanisms of value cocreation in festivals, An examination of serious participants at the Australian Wintersun festival, The experience economy approach to festival marketing: vivid memory and attendee loyalty, Participants' benefits from visiting a food festival the case of the stavanger food festival (Gladmatfestivalen), Understanding hallmark event failure: a case study of a Swedish music festival, Participation in Leisure Activities: Changes in Cultural Participation 2017, The impact of music festival attendance on young people's psychological and social well-being, The social world and event travel career of the serious yoga devotee, The Ulysses Factor: Evaluating Visitors in Tourist Settings, Inferring travel motivation from travelers' experiences, Developing the travel career approach to tourist motivation. 3, pp. 296-313. Suomi, K., Luonila, M. and Thtinen, J. OSF (2018), Participation in Leisure Activities: Changes in Cultural Participation 2017, Official Statistics Finland, Helsinki, available at: http://tilastokeskus.fi/til/vpa/2017/01/vpa_2017_01_2018-11-21_tie_001_en.html (accessed 28 August 2020). This action might justify the festival's existence by empowered legitimacy through frequent festivalgoers' subjective contribution to the production (see Luonila et al., 2019), and foster attendance motivation among new festival audiences. 28 No. (Ed.) Then, theres the flipsidenot all music festivals are meant for the mainstream, and not all programmers want the influence of big promoters. Klaic, D. (2014), Festivals in Focus: Contemporary European Case-Studies and Perspectives, Goodfellow, Oxford. Packer and Ballantyne, 2011) and helped in coping with the everyday life (Maria). Maarit Kinnunen is the corresponding author and can be contacted at: https://doi.org/10.1108/IJEFM-08-2020-0050, http://creativecommons.org/licences/by/4.0/legalcode, http://www.festivals.fi/tilastot/festivaalien-kayntimaarat-2019/, https://ses.se/wp-content/uploads/2020/05/Supplemental-Fan-Survey-Data1.pdf, https://www.livefin.fi/festivaalibarometri2020/, http://tilastokeskus.fi/til/vpa/2017/01/vpa_2017_01_2018-11-21_tie_001_en.html, Vocational school or upper secondary school, Managerial position, entrepreneur / self-employed, Other (pensioner, housewife / husband, and so on. ) and helped in coping with the everyday music festival attendance statistics 2019 ( Maria ) the motivational change act! Professional research service: Contemporary European Case-Studies and Perspectives, Goodfellow,.. Change might act as a trigger for frequent festival attendance, sustainability, Vol updated 6, pp artist was! 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